In October 2010, filmmaker Julian Shaw
released ‘All Blacks Don’t Cry’ – a dramatic film featuring All Black legend John Kirwan –
online @ www.allblacksdontcry.com. The film was intended to be available for a limited run during Depression Awareness Month, to help
spotlight the mental illness. However, due to an overwhelming response from viewers in it’s first few weeks, Shaw has decided that
he will continue to make the film available to watch for free. “Even more important than the substantial views it has received, ‘All Blacks Don’t Cry’ has created a powerful online dialogue, with men in particular opening up and sharing in a way I haven’t really seen before.
Viewers have clearly been empowered and inspired by the message of hope in the film. If the goal of this project was to engender discussion, then it is already a bigger success than I had hoped.” Shaw has teamed up with his childhood hero Kirwan to make a powerful drama about the famous All Black’s battle with depression at the height of his rugby career. We encourage you to watch the short documentary and understand the story behind the successful National Depression Initiative campaign.